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The 2026 Insight Readiness Self-Assessment

A scored diagnostic for insight leaders

Instructions: For each statement, rate how true it is for your team today:

1 Not true at all2 Occasionally true3 Often true4 Mostly true5 Consistently true

1. Decision impact (max score: 20)

We can clearly name the decisions facing our organization.
Our teams are involved before key decisions are made.
Our outputs include clear implications and recommendations, not just findings.
Stakeholders use our insights to compare options and guide their decision-making.
Section score: ___ / 20
 

2. Findability & access (max score: 20)

Stakeholders know where to find insight without asking us.
We offer a single, trusted access point for insight.
We curate and prioritize insights, rather than just storing them.
We reuse existing insights instead of running duplicate studies.
Section score: ___ / 20
 

3. Shared understanding (max score: 20)

Different teams draw similar conclusions from the same insight.
Our insights have clear headlines and takeaways.
We explicitly state what an insight means and does not mean.
Stakeholders can accurately explain our insights on their own.
Section score: ___ / 20
 

4. Involvement in decisions (max score: 20)

We bring insight into planning, budgeting, and campaign workflows.
We participate in working sessions instead of only presenting finished work.
We time our work to match business planning, not research schedules.
We share insight while teams are still weighing options and making choices.
Section score: ___ / 20
 

5. AI-assisted insight (with human oversight) (max score: 20)

We use AI tools to speed up research without losing context or accuracy.
We check AI's sources and claims before sharing results.
Stakeholders trust our AI-driven work, because we explain our reasoning.
AI saves time, but our team makes the final call.
Section score: ___ / 20
 

6. Scalable influence (max score: 20)

Stakeholders find and use our insight on their own.
We use shared language and clear definitions.
Our team spends more time advising than explaining.
Decision-makers refer to our insight even when we're not in the room.
Section score: ___ / 20
 

Total score: ___ / 120

 

Interpreting your score

100–120 | Insight is a strategic capability

You're operating as a multiplier, not a bottleneck. Insight shapes decisions early, spreads easily, and scales beyond your team. Focus on sustaining momentum and coaching others.

75–99 | Strong foundations, inconsistent influence

You're doing many things right, but impact varies by team or market. Focus on removing obstacles where insight slows things down or depends too heavily on individuals.

50–74 | High effort, limited leverage

Insight quality may be strong, but accessibility, clarity, or timing are holding you back. Prioritize findability, relevance, and workflow integration.

Below 50 | Insight is at risk of being sidelined

Your team may be working hard without shaping outcomes. Focus on delivering relevant insights on time and getting involved in decision-making processes before investing in new tools or methods.

 

One final question (above all)

Where is insight slowing down our organization — and why?

The answer to that question is your highest-impact opportunity to improve in 2026.

 

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