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🚀Introducing our latest innovation: Stravito AI Personas
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Stravito AI Personas
Your Always-On Consumer Profiles

Keep consumers at the center of your strategy and daily decisions. Accelerate your marketing and innovation pipeline.

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In the race to innovate, what’s holding you back?

Stravito AI Personas
Your Always-On Consumer Profiles

Keep consumers at the center of your strategy and daily decisions. Accelerate your marketing and innovation pipeline.

ai_personas_feature_image

 

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In the race to innovate, 
what’s holding you back?

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Strategic segmentation research sits in static decks few teams revisit

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Weak ideas slip into costly research, wasting time and budget

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Many decisions still rely on opinions, not consumer perspective

Meet Stravito
AI Personas

Turn your segmentation into interactive consumer profiles available 24/7.

AI Personas gives marketing, brand, innovation, and insights teams instant, interactive feedback to eliminate weak ideas early, launch quicker and scale winning concepts across markets.

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Stravito AI Personas stood out for providing reliable feedback, grounded in our own research. The tool de-risks early ideation, turning weeks of validation into hours of fast, iterative exploration with a small, targeted squad. This boosts team efficiency, strengthens the innovation process, and helps integrate and humanize our entire knowledge base.

Simone Ballarini, Head of Business Intelligence and Consumer Insights at Lavazza Group

Actionable conversations

AI Personas challenges assumptions with constructive feedback, sparking fresh thinking, not just echoing the status quo.

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Support for diverse input formats

You can share ideas with AI Personas in any format — text, PDF, or image — and gain valuable perspective, whether it’s a rough outline or a polished packaging design.

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Side-by-side perspectives

By conducting a virtual focus group, you can compare diverse consumer reactions across various segments

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Ease of bringing insights to life

Insights from AI Personas come in ready-to-use formats that drive action and inform decisions.

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What Makes Stravito
AI Personas Different

Embedded, not stand-alone

Part of your insights ecosystem, not just another disconnected AI tool

Expert support included

Co-created with professionals in both AI and consumer research

Transparent & editable

You can always see what’s behind each Persona, and fine-tune as needed

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Resources Hub

Blog Image-min
BLOG POST

Stravito Enhances GenAI Assistant
to Accelerate Time-to-Insight

Learn more
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WEBINAR

From Data Overload to Confident
Decisions with Stravito Assistan

Register now
Ebook Image-min
EBOOK

The State of Insights 2025

 

Get the report

Why guess what consumers think when you and your team can just ask?

With Stravito AI Personas, you don’t just know your consumers.
You build for them and with them.