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MRMW Europe 2022: Three Sessions Not to Miss

Adriana Bozbiciu August 29, 2022

On September 14-15, our team will travel to Berlin for MRMW Europe 2022 — Europe’s leading market research conference.  We are delighted to be a sponsor of this year’s gathering, and we look forward to connecting with colleagues and clients from across the continent. 

Attending MRMW and want to make the most of your time? Here are three speaking sessions we can’t wait to attend:


Session #1: Integrating AI into big, hairy, audacious problems at Danone

Sept 14 at 10:00 AM

Join Joanna Dumont (VP, Strategy, Insights and Innovation at Danone) to learn how to deal with the mountains of information and knowledge within your organization—and why AI solutions can be the key to distilling this mountain of data into valuable insights. 

Stravito is proud to count Danone as one of our clients. Check out our case study to see more of their innovative approach to capturing insights.


Session #2: Fast and agile vs traditional research approaches: Where lies the truth?

Sept 14 at 2:20 PM 

In this panel session, experts from Electrolux, Logitech, Condé Nast, and Formula E will discuss the evolution of research and the advantages and disadvantages of agile methods. When and where do traditional research methods fit in? And where do new agile techniques win?

Edwin Taborda, Global Head of Insights at Electrolux, will moderate this panel. We recently hosted Edwin on Stravito’s Consumer Insights Podcast. Check out his episode here to learn about his thoughts on the role of research and insights in delivering sustainable business growth.


Session #3: Sustainable innovation: Brewing creativity and innovation at Carlsberg

Sept 15 at 11:15 AM

And last but not least — a plug for our case study presentation with Carlsberg. In this session, you will learn how to grow & maintain a culture of creativity fueled by insights. 

Want a preview? Learn more about how Stravito powers insights across the organization and supports a "knowledge for all" culture at Carlsberg.


See you in Berlin!

Will you be at MRMW, too? We'd love to grab a coffee and chat about how your organization is leveraging insights and working to tackle the challenges of today (and tomorrow). If you're interested, write to us at hello@stravito.com.